The Alcove brand.
An alcove is an arched nook—a quiet place to think before you go. The mark is that arch, capped by a keystone: the locked stone that holds an arch together, the same way a traveler’s merge holds a trip plan together. Please keep the marks intact—no recoloring, stretching, or redrawing. Logos are free to use for press, partners, and integrations.
The mark
Wordmark
Color
Midnight
#131019
Marketing & dark surfaces
Arcade violet
#A78BE8
Motion & emphasis
Keystone gold
#D2AE6C
Decision & emphasis
Inkwell
#F7F4EE
Editorial light surfaces
Downloads
Using the marks
- Do—keep clear space around the mark, use the white version on dark backgrounds and color/black on light.
- Don't—recolor the keystone, stretch or rotate the mark, add effects, or redraw it. Reach for the source SVGs above.
Questions or a logo you don't see here? hello@alcove.fi.